Aesthetic appliances sound like something out of science fiction, but they are simply the appliances used in aesthetics or aesthetic medicine. It seems like a boring term, but if you analyze this business model, you will surely find it interesting.
Beauty and its cult has always existed. The tools to convey it too, although it evolves more every day.
The interesting thing about this type of business is that they are translated into easy-to-implement services. In our blog, many people have been interested in services of this type spa or beauty.
However, there is much more life behind the services. In fact, it’s interesting that this highly specialized industry has many types of vendors at different levels. Depending on your vocation and your entrepreneurial ambition, we will present you with different alternatives.
Advanced aesthetic apparatus. towards the future
If you really like technology and science in beauty, this field might interest you. We are talking about a highly professional sector with a very high level of development. If you are someone with high expectations, you can bet on this sector, but I warn you that the investment and experience required is great.
Among many other benefits, there are advanced anti-cellulite or microcirculation devices that use ultrasonic pressure waves or radio frequency devices for tissue regeneration. If you are interested in this area, you can consult reference companies such as novasonixwho, among other things, develop machines like the one shown in the picture below.
Pros and cons of focusing on high-tech gadgets
As technological devices and regardless of the competitiveness of the products you develop, there are several clear components:
- High investments in R&D and human resources
- Development time and productive resources
The advantages of this link in the beauty value chain include technical support, reputation, willingness to innovate and of course the income these devices can generate.
Aesthetic devices for more traditional treatments
As a reader, you are probably familiar with devices for manicures, pedicures, hair removal devices and steam devices.
If you’re an athlete, have you ever used a physical therapy machine to recover from an injury? Electrostimulation can also be used in beauty.
This series of devices involves mature technologies that have been developed using economies of scale. This means that production costs are fairly optimized and access to the raw materials for crafting is easy.
Pros and cons of focusing on less “sophisticated” aesthetic devices
If you want to choose to manufacture these machines, I think you will find it difficult to compete in this mature market. The manufacturers of these devices have already optimized their costs and it would be very difficult for you to compete a priori. Not to mention not having a distribution network and ultimately making everything from scratch.
However, the opportunity often (depending on the market) does not lie in production but in sales. Arm yourself with a commercial team and start advising aesthetic clinics in your country and internationally.
Think you couldn’t have a blog specializing in beauty and sell aesthetic devices for traditional treatments?
There you have an example of a chance that depends 100% on you. Get a network of the first clinics to start selling to that can bring you the first income and progress by expanding your product portfolio. You can have one or more product families with their spare parts and consumables.
Without wanting to make an assessment of the different geographic beauty markets, I can assure you that the distributors are not innovative in many areas. You win a number of customers, keep them satisfied and serve them. I know more branches of distributors from different industries, with a somewhat “neglected” appearance, than “brilliant” distributors who not only sell products, but surprise their customers, advise themselves and help the manufacturer innovate you?
We tend to focus on the extremes
Life and business are not black or white. Rather, in the horror, in moderation, lies the opportunity. Many entrepreneurs want to be the best at something. How much damage many motivational videos do! Entrepreneurship is not the best. Entrepreneurship means doing something, building a business model, making a living from your own resources.
You can look for more than just the service level (as in the case of beauty centers) or the manufacturing level in each sector.
Distributing products in “not so obvious” sectors like technology or real estate or food, which many entrepreneurs go into, is a great opportunity. The beauty area is part of it, as well as:
- Car key.
- Lighting for common areas.
- Dishes for events.
- Fertilizers and chemical products for industry.
The key is to enter a lesser-known sector and innovate in sales with technology, efficient management and above all a lot of passion.
As the final link in the beauty application chain, we have the consumables. With this in mind, we have towels, creams, appliance spares and other everyday items.
It can also be considered a micro-industry, however, many of these products can be found in specialty stores, supermarkets, towels, blankets, blankets and other lingerie.
In this article we have suggested a possible sector where you can generate your business. As in this sector, there are many and it depends on your management capacity. The interesting thing about this sector is that “it’s forever” which is a big attraction, or maybe you can imagine a world where people don’t care about image and beauty?
As always, thank you for reading us!