Today’s bakery and confectionery business needs to be a blend of traditional quality and flavor with modern technology. In this article you will find the perfect splice plus tips from the experts.
Bread and cakes as a business
One of the most delicious smells is freshly baked bread. If you want to start a bakery and confectionery business, you must consider 4 fundamental pillars: good customer service, quality and taste, technology to manage the bakery and confectionery, and finally everything that is needed to build a bakery.
Attention and comfort for the customer as a priority
Despite the fact that when you start a bakery and patisserie, the last thing you think about is customer service, and I think that’s the first thing to keep in mind. Customer service is not just direct contact with the consumer at the counter, but also feeling good in every respect.
The place and its amenities
The place must be well located, you can imagine a place near a commercial area for customers to have breakfast before work, have a light lunch or go home to have dinner. You can buy or rent, it all depends on your possibilities.
Likewise, the appearance of your bakery and confectionery must be spacious, clean, lighted and decorated with the production of the house. And finally, don’t forget to offer parking for customers.
This is a new trend on the market and consists of placing a bar in the center of the bakery and pastry shop to stimulate consumption. The customers feel very encouraged to buy and also choose the products that they like the most.
The only downside is that you need a larger location.
Look at this picture, see how appetizing the breads and products are.
The work in the bakery and confectionery is very demanding. They have to be there very early to turn on the ovens and get the bread ready first thing in the morning and they turn off around closing time.
So, either you take care of this work in extreme hours or you hire a trusted employee to do it.
Please note that staff must arrive 1 hour before the bakery and pastry shop opens
Remember that you should have 2 to 3 direct customer service agents and one at the checkout. In any case, if you do not have enough resources, you can take care of managing the money.
Finally, you need to balance working hours well so that all employees have their free hours that match the day and only stick to 8 hours a day. And that organized from Monday to Sunday.
The traditional quality, taste, smell and variety
This is where the perfect combination of your new bakery and confectionery begins: the traditional.
Find the best for your bakery and confectionery
The magic happens behind the bar. But for that you need to combine traditional baking and confectionery practices hand-in-hand with experts.
It is better to hire a master baker for the preparation of bread and products made from it, and a master confectioner for sweets and cakes. The confectionery attracts many customers, especially in the decoration.
And while it may seem like overkill, you also hire a master baker who is responsible for inserting and removing all produce for perfect cooking.
Diversity in bakery and confectionery
The attractiveness lies in the variety. Breads of all shapes and flavors, as well as pastries and baked goods. They are the ones who help keep the business going.
You can even create a bread nutrition campaign as a sales strategy, like this infographic shows
And when it comes to variety, how about they offer bread and cakes made from organic wheat?
The traditional of good taste and smell
Quality must be the hallmark of your bakery and confectionery. Quality is the guarantee that your customers will be happy to come back.
When you have the masters “behind the curtain”, you need to buy quality raw materials and get freshly made products at any time of the day, because freshness sells well.
You can work wonders with these types of flour
Technology to improve the preparation and management of your bakery and confectionery
And as already mentioned, the secret of your new bakery and confectionery will lie precisely in the combination of tradition and modernity. To improve the bakery work a little, it is preferable that you equip your bakery with the latest technology in ovens and machines and management tools.
It contains state-of-the-art machines to facilitate bakery and confectionery work
For example kneading machines to spare employees this difficult task. Make sure they have time and speed control clocks for better consistency.
Also latest generation ovens that, with their quality and versatility, will give your products a high quality texture and finish.
Repetitive work in any business is tedious but necessary. For example, I am talking about inventory controls, stocks, products sold, invoices, points of sale, daily consumption, accounting, etc.
Hence, it is better to have the latest technology in this field that makes it easy and automated. Such as the Platzilla suite, which allows you to easily and efficiently manage these details. And best of all, as your business grows, you can integrate applications and long-lasting compatibility because everything runs in the same system and language. Search for example:
What you need to start your bakery and confectionery
And as you can already read, I deliberately started at the end because other bloggers would certainly start there because of the operational aspects. I started with the people as the crucial point in your new business and last (and not least important) the operational part, which is obvious anyway.
Estimated production and investment
According to Emprendedores.es, the minimum investment to set up a bakery and confectionery is 62,262 euros.
Likewise, it is estimated that for the bakery and confectionery to be profitable, you need to produce 500 kg per day for final dimensions and structure. However, if you undertake and the costs are not yet very high, of course, to be profitable, the quantity to be produced will be much less.
tools, furniture and equipment
The equipment of your bakery and confectionery should be:
- test boxes
- baking trays and grates.
- Molds of all shapes and sizes for bread, pastries and cakes.
- mixer or kneader.
- work tables.
- decoration tools
- bucket for ingredients
- serving utensils
- Aids for employees (gloves, face masks, hats, etc.)
- wrapping paper.
Well, now you have an idea of how to set up a bakery and patisserie. Then don’t forget to combine tradition and modernity so that you can be successful in your new business.