In this opportunity we will learn how to start a fruit and vegetable business. So if you want to get involved in this sector, I invite you to pay close attention.
Fruits and vegetables are a fundamental part of the human diet. This leads us to believe that these are high-demand products, that is, a good idea.
How do I start a fruit and vegetable business?
The first thing we need to do is take a look at the stats to see the profitability of the business and I will help you.
1- The fruit and vegetable store and statistics.
According to Nielsen.com, the numbers are very favorable for people looking to start a fruit and vegetable business. And it shows us the following:
- Almost 8,500 million euros are spent on fruit and vegetables in Spain every year.
- Vegetables and fruits make up 11% when we talk about the shopping cart.
- Despite price increases in 2015 and 2016, sales also increased by 7.2% and 7.5% respectively.
[box type=”warning”] Eye! These numbers help us to get a general idea of the market. However, we have to prove the true profitability ourselves.
We need to assess the environment in which we want to build our business. Is there a demand for the products? Is there competition?
Regardless of the answers, fruit and veg shops are generally excellent ideas.[/box]
2- Select the modality you want to work with.
There are many ways to sell fruit and vegetables. It’s time to choose which one you want to work with so you have an idea of what I’m talking about. I’ll mention something we’ve already shared in a post similar to this one (To view the post, click here):
- You can opt for the mobile sale of fruit and vegetables.
- You can also use the most common modality i.e. physical store.
- Online shop.
- You can sell packaged pulp.
- Packaged and frozen vegetables are also a good idea.
- Fruits and vegetables at home is another great idea.
- Juices and natural juices.
- You can become a greengrocer.
- You can also opt for organic farming.
- Sells chopped and packaged fruit.
- Selling healthy children’s snacks is a good idea.
- fruit skewers.
You can choose any modality, but I would recommend bringing more than one idea together. For example, you can have a physical store where you not only sell fresh vegetables and fruits, but also offer derivatives of them. By derivatives I mean packaged pulps, juices, natural juices, crushed fruits, etc.
You could also have a blog or website where people can see what you offer and order at home. If you don’t want to manage an online site yet, you can order a phone number to keep the order at home. I’m sure all this combination will make your business a great idea.
3- The location is important:
While I’ve seen stores set up in completely isolated locations and customers traveling there to shop, we shouldn’t be under any illusions. We’re just getting started, so we’re being strategic and looking for a good geographic location.
So place your premises in a place where many people pass by and surrounded by other similar businesses such as delicatessen, butchers, markets, fishmongers, supplies, etc. Why am I telling you this? because that’s where people with the profile of your potential customers meet, i.e. people who are looking for groceries to take home.
It’s easier to visit a greengrocer a few blocks from a butcher he bought from than to go to the butcher and drive across town for a kilo of veggies, don’t you think? That’s why I recommend going into this type of environment.
4- The suppliers:
Sourcing suppliers is one of the most important and delicate tasks. You can know how to start a fruit and vegetable business, but if you do not choose a good supplier, everything will be very difficult.
First and foremost, choosing a good supplier allows us to sell at a good price, which is one of the things we have to do to convince the customer. And secondly, good suppliers ensure the quality of our products.
It’s not that in other companies the quality of the product doesn’t matter, but in the case of fruit and vegetables the product is more delicate. It is very easy for a product to be damaged or for the customer not to buy it because of a detail. For this reason I recommend you evaluate more than one supplier and find the best quality/price. The best is a fresh product!
- You can visit wholesale markets.
- Or connect directly with the fifth producers.
- Be a producer of your own products (it’s a bit difficult, but not impossible).
5- The environment matters:
The fact that the products you sell are locally sourced doesn’t mean your business should be all dirty. Nothing catches the customer’s attention better than a clean and tidy place.
When your competition is the typical messy or dirty greengrocer, you have a lot in your favor. Ambience and order your business and I am sure you will be able to sell a lot.
So keep the floor clean, as well as the shelves and of course the products. Provide good lighting, place posters and anything that can give the store a good atmosphere (This article may interest you – click here).
I recommend separating the fruits from the vegetables. Organizing everything by color, shape, size or other characteristics can inevitably make your business look appealing and attractive. You want to prevent the litter from being seen, so have a place for it.
It is logical for customers to confuse the fruits and vegetables when choosing. Because of this, you need to be aware that if the area is left alone, rearrange it to keep the good looks.
There are suppliers who can bring the products to your home, but this usually incurs an additional cost. So, the best and best solution for starting a fruit and vegetable business is to get a large vehicle that will allow you to transport the products yourself. Depending on the size of your company, a truck or a van can serve you.
7- Other tips:
Do you already know how to start a fruit and vegetable business?
I look forward to reading your answer in the comments. If you follow the advice we left in response to starting a fruit and vegetable business, you will no doubt start off on the right foot.
Before I close, I would like to recommend the following articles:
Likewise, I invite you to subscribe to our blog, contact us by email if you have any concerns and of course follow us on social networks. Without further ado I say goodbye, a hug! Until next time!