Zuckerberg's illusion: Your business ideas are worthless

The theory of the “Zuckerberg illusion” is one of the great dangers for people who are on the verge of entrepreneurship. We often think that our business ideas are much better than they really are, and that just a few months of work will be enough to make our company the next Facebook. Logically, in the vast majority of cases, it is nothing more than self-deception.

As explained in the entrepreneur the expert Francisco Garcia PimentelZuckerberg’s illusion theory has its origins in “poorly explained biographies and misunderstood syllogisms, since there are actually people who with supposedly simple business ideas (apparently) became millionaires overnight.

To put it another way, like some great entrepreneurs, like that Mark Zuckerberg either Steve Jobs They dropped out of college, had a great idea, and became billionaires in record time. If I have a good idea, I can also become a leader in the entrepreneurial ecosystem. And anything further from reality…

The real story – while it’s true that Mark Zuckerberg had a great idea – is full of small failures and the ability to overcome them after endless days of work and serious conflicts during Facebook’s first steps. With that in mind, we all remember the allegations of plagiarism Winklevoss brothers or the violation of Harvard students’ rights by publishing their photos.

You’re not the next Mark Zuckerberg… But you could be

While the odds of becoming the new Mark Zuckerberg are pretty slim – if not impossible – you need to get the message across that a business idea is worth nothing in and of itself. Even if it’s good. As one expert explained in an article in entrepreneur, “A good idea, badly managed by a bad team, gets nowhere. On the other hand, there are mediocre ideas that will prevail with a good team.”

To get your business off the ground, your idea has to based on real need. “Opportunity Entrepreneurs working in a sector see a business opportunity and decide to take it. These projects are more likely to grow because they know the value chain, the customers, the market…” explains the expert Borja Pineiro.

In addition, there is another key to trying to approximate Mark Zuckerberg’s business success the customer. In this sense, “the customer is at the forefront of a project and you need to add value. So it’s important to understand how you’re going to achieve it (functionally, emotionally, socially…)”

Finally, the third key to being able to form a good business idea is the entrepreneurial flexibility. One of the greatest enemies of entrepreneurs is stubbornness, persistence in the idea. The market and customers are changing. The entrepreneur is missing information that he will learn later. As long as you have a good team and are very adept at understanding and adapting to change, you will be successful. But there is no million dollar idea. It is something flexible, mobile and adaptable,” the experts explain.

Management, Emotional Management, Business Ideas, Leadership, Mark Zuckerberg